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They have designed yachts, trains, coffee makers, speakers even airplanes and now, BMW DesignworksUSA, an independently operated studio owned by the BMW Group, has joined forces with Thermaltake, a company known for its flashy eye-catching products to create a futuristic-looking PC case. Previewed in prototype form at the CEBIT in Hanover (March 3-8, 2009), the BMW-designed PC case is called "Level 10".

Aimed at gamers, the Level 10 actually looks more like a chassis than a traditional case as the computer's individual components are mounted in separate compartments that are attached onto a central base.