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Joe Kent is a writer for TK Carsites, an automotive website design and marketing firm in Orange, CA, that specializes in car dealer marketing and working with car dealers nationwide.

The company Lexus, it seems, underestimated the magnitude of consumer demand for its new supercar Lexus LFA, which was presented in October last year on home motor show in Tokyo.

Barely three months after the official debut of leadership Lexus announced that all copies intended for the Japanese market, are sold out, so to stand in line for the supercar in the Land of the Rising Sun makes no sense. For local buyers Lexus will release 165 copies of the model LFA, but only on the world market will do 500 units of the Japanese supercar. Reported earlier that the United States to deal with speculators, buy a car with a view to resale, Lexus has decided not to sell, and rent a supercar in the lease for two years. Upon expiration of the lease holder will be entitled to fully redeem Lexus LFA.

Production of super start in December this year. The model will be completed with 4.8-liter gasoline engine V10 power 560 hp, whose torque is 480 Nm. Rear wheel drive car be equipped six-speed transmission ASG. From 0 to 100 km / h faster model for 3,7 seconds, and "maximum speed" is equal to 325 km / hr.

Noticed how supercars almost always spend most of their lives parked in some carpark, collecting more dust than mileage. Then there are those limited run supercars that double in price as soon as the first owner receives the keys. We have the speculators to thank for that but now in a bid to foil these exotic car speculators, Lexus has came up with the idea of leasing its forthcoming LFA supercar – not selling it – when it hits the market.

Automotive News is reporting that Lexus will only offer two-year leases of its 552hp supercar at a fixed price which has not yet been disclosed. It is only at the end of the two year period that the leaseholders get the opportunity to actually purchase the car, at which point the title would be handed over. As Lexus’ vice president of sales and dealer development Brian Smith tells it, his company wants “people out driving the car and not just parking it in a museum or selling it at an inflated price.”

New LFA’s may be lease vehicles, but all cars will still be able to be individually tailored to the customers and built-to-order begins in December 2010.

In an effort to gear up for the arrival of the LFA, Lexus will reportedly train 15 LFA specialists that will be located at the company’s four regional outposts. It has also been reported that the Japanese automaker will also pay for dealers to receive the special tools and training that will service the vehicles.

If the leasing method works and effectively brings an end to the speculator’s market, expect other exotic car companies like Ferrari and Lamborghini to follow suit.

Feast your eyes on one of Wald International's latest Black Bison styling packages that give the Lexus RX350 and its hybrid counterpart, the RX450h an aggressive new look. The cosmetic makeover includes a new front bumper with large air-inlets, matching side skirts, a new rear bumper that houses a diffuser, different treatment for the grille and a pair of twin tail pipes.

A roof spoiler and Wald International's multispoke alloy wheels shod in chunkier rubber help complete the new look for the Japanese automaker's luxury SUV. Customers can also upgrade the car with interior enhancements such as an alloy pedal set and specific floor mats.

Finally, Lexus has published official images and initial details on its LF-Ch concept car that will eventually give birth to a premium hatchback model aimed at the BMW 1 Series and Audi A3. Unfortunately the Japanese firm's lengthy press release is dedicated for the most part to the LF-Ch's exterior and interior styling. In other words, the usual design mumbo-jumbo you hear from most automakers and which we'd rather avoid repeating.

With an overall length of 4,300mm (169.3-in.), a width of 1,790mm (70.5-in.) and a height of 1,400mm (55.1-in.)with a 2,600 mm (102.4-in.) wheelbase, the LF-Ch is roughly the same size as the Audi A3 Sportback (4,292mm in length, 1,765mm width, 1,423mm height and 2,578mm wheelbase).

The concept model features a full hybrid drivetrain meaning that unlike mild-hybrids, it can be driven in a fully electric EV mode. Lexus did not disclose any other details on the powertrain - or about anything else for that matter.



"The LF-Ch concept reaffirms Lexus's commitment to Europe, combining compact dimensions, stylish five-door, full hybrid technology and low emissions to satisfy the most demanding customer requirements and to appeal to a new, younger generation of customers," the company said in a prepared statement.

European buyers should expect to see a toned-down production version of the LF-Ch available with both conventional and hybrid powertrain options sometime towards the end of 2010.

The new automotive principle of downsizing in almost all aspects is more of a fad now than anything. Almost every respectable, bar some of course, is catching up with the trend so much so that even luxury marques like Aston Martin are said to be working on some sort of a compact car. The latest luxury brand to catch up with the trend is Lexus. We saw a rendering of what it could possibly look like and now we see another one, the official sketch of what a compact Lexus will look like.

The concept car will be shown to the public at the 2009 Frankfurt Motor Show and promises to showcase the brand’s innovation in design and its technological advances. Lexus believes that it’s compact car will raise the bar in the premium compact segment which is currently dominated by cars like the Audi A3, BMW 1-Series, and the Mercedes-Benz A/B-Class.

As to what will power the Lexus compact car, according to our source, the compact could only employ hybrid technology through it’s entire range. It has emerged that Lexus patented the names CT200h, CT300h and CT400h in North America, only Lexus hybrid models are designated with the letter “h”. Till the Frankfurt Motor Show then, here’s hoping this compact turns out to be a beauty and a proper European rival.

On Tuesday the network has published the first edition Worldcarfans spy photos of the updated sedan Lexus ES 350. The photos were made in Japan with one of the dealerships mark.

Judging by the photos, the car was a different front bumper, new grille and other rear-view mirrors with LED repeaters povorotnikov. In the rear of the car only slightly changed lights. Will the upgraded interior Lexus ES, but also whether the improved technical filling sedan, at the moment it is not known. Note that this ES is built on the platform of the American version of Toyota Camry and offered to the 272-strong six-engine volume 3.5 liters.


Sedan Lexus ES 350 comes only in North America, South Korea, Taiwan, Middle East and China (with the exception of cities Hong Kong and Macau). In Japan and in other markets which drive on the left of this car is not for sale.

Although SEMA show is still months away from now but Fox Marketing decided to tease us by releasing a rendering of their upcoming project car that will be based upon the new Lexus IS Convertible. Details are still sketchy as the only thing we know about the car is that it will feature an IS-F style bodykit and a twin turbo engine. It remains to be seen if the tuner will opt to turbocharge one of the existing 2.5 or 3.5-liter V6 units, or if they'll go all the way fitting the hardtop cabrio with the IS-F's 5.0-liter V8.

Source: TRMTuned & Jalopnik

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