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Saab Automobile AB, better known as Saab, is a Swedish car manufacturer and currently a wholly-owned subsidiary of General Motors. It is the exclusive automobile royal warrant holder as appointed by H.M., the King of Sweden. Since its inception, Saab has been known for its quirkiness; as it evolved and adopted ever more advancements to its turbocharging, safety and green technology. On 20 February 2009, the district court of Vänersborg received a request for reorganization from Saab. Parent General Motors plans to divest itself of the company by the end of 2009. On 11 June 2009, a letter of intent was signed by Koenigsegg and a group of Norwegian investors to purchase Saab.

Saab was originally created as a division of the Swedish Aeroplane Company (Svensk Aeroplan Aktiebolag in Swedish). The company had been established in 1937 for the express purpose of building aircraft for the Swedish Air Force. With World War II nearing its end, the company began looking for new markets in which to expand.

The Saab “wordmark” has now been launched as a replacement for the Saab-Griffin logo that has been used for the past twenty years. On 16 June 2009, it was announced that Koenigsegg and a group of Norwegian investors plan to acquire the brand from General Motors. GM will continue to supply architecture and powertrain technology for an unspecified amount of time. It also becomes the last brand/subsidiary from GM to be sold (Hummer was first, followed by Saturn).